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Market Research Company Research America Inc. releases’ its 2024 Health and Wellness Consumer Report

Newtown Square, PA, August 21, 2024 – The 2024 Health and Wellness Trends in America Report, now in its 24th year, provides an in-depth look into the health and wellness marketplace, offering profound insights based on extensive research of the U.S. general population. This report emerges from the collaboration between the Natural Marketing Institute and Research America, Inc., leveraging combined capabilities to deliver comprehensive and robust insights in the field of health and wellness market research.

Positioned as an indispensable resource, it pledges to provide actionable market research insights and consumer trends, empowering businesses and organizations in the health and wellness sector to make well-informed decisions. The report explores consumers' integration of health and wellness into their lives, their motivations, and the challenges they encounter in their pursuit of a healthier and more balanced lifestyle.

Despite global challenges marked by international crises, economic uncertainty, and a global pandemic, the findings indicate an increased acceleration and importance of health and wellness ideals in consumers' mindsets. Data results further reveal that consumers are seeking balance across all aspects of their health, realizing that health and wellness is a dynamic process of change and growth – an interconnected state of physical, mental, financial, and social well-being.

Key topics covered in the report include:

  • Satisfaction vs. importance of a range of health dimensions
  • Fears of aging and which are growing
  • Trends in condition management
  • Growing opportunities across women’s health
  • Impact of financial status on health status
  • Barriers to living a healthy lifestyle
  • Impact of the emotional epidemic
  • Factors guiding food/beverage choice
  • Value of the Institute’s segment profiles for impactful targeting
  • Plus, much more…

This insightful report provides a glimpse into the future and offers valuable perspectives on health and wellness trends from the consumer's viewpoint. NMI and Research America remain committed to empowering businesses, governments, and organizations with data-driven insights to navigate the evolving landscape of health and wellness.

To obtain a copy of the 2024 Health and Wellness Consumer Trends in America Report, click here.

For Health and Wellness Market Research inquiries, contact us at info@researchamericainc.com or call Research America Inc. at (610) 356-1800.

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